Hands up if you’ve bought the wrong colour foundation for your skin tone? You don’t want to walk around like a mismatched makeup palette! Finding the right shade of makeup only involves a bit more research instead of grabbing the first product you can find.
So many big brands still don’t offer a wide range of skin tones, which is so frustrating. Luckily, there are brands going the extra mile to provide for all complexions. Now matters lie in your hands, you need to be sure about your skin tone to be able to purchase the right makeup. Your foundation needs to blend in beautifully with your natural skin.
Ever thought you were paler than you are and bought the lightest shade possible to find out it was at least 2 tones lighter than your actual skin colour? Yup, been there. Here are the definitions for the terms you have heard over and over again.
Fair skin tone – the lightest tones on the colour chart. You may have previously been described by sales assistants as having “porcelain skin”. These skin tones tend to originate from northern European countries. This skin tone is usually more sensitive to the sun, so be sure to buy a foundation with UV protection, like Bobbi Brown’s Skin Foundation with SPF 15, not only does it give you plenty of coverage, but it will also protect you from the sun. The foundation’s also perfect for all skin types – normal, oily, dry or combination. Plus, when purchasing with Sephora, they have an online shade finder to avoid bad foundation days! Where could you possibly go wrong?
Medium skin tone – medium skin tones are obviously darker than fair skin tones and come from Southern Europe. You may find they have a little Mediterranean glow to them. Some people with this skin tone could be of Asian and Caucasian descent. You can also handle your sun a lot better than those with fair skin!
Dark skin tone – dark skin tones come from countries with a high ultraviolet radiation. People with these skin tones are usually of Middle Eastern or African descent. These skin tones unfortunately struggle the most to find makeup products due to the lack of inclusivity within the industry. There are brands trying to break the mould and concoct wide ranges of skin tones for everyone, including our favourite, Fenty Beauty. The Pro Filt’r Soft Matte Longwear Foundation has been critically acclaimed for its huge colour palette, and caters for 50 different skin tones!
If you struggle to find a foundation to match your exact skin tone, invest in Life Proof Liquid Lightener or Life Proof Liquid Darkener – just apply to your liquid foundation and be impressed by the results!
We often overlook undertones, but what are they? Well they are hints of colour in your skin tone that will also allow you to carefully select your makeup. The trick of the trade is just to look at the inside of your arm, if your veins are blue or purple, you are cool-toned, if they’re green, you’re warm-toned. If you’re not sure, then you’re probably neutral.
Having cool undertones means that you need to enhance your skin tone with blues, pinks and reds. A hint of pink blush will help make your skin pop! The timeless Dior Rouge Blush in the shade 999 will help bring a certain warmth to your complexion.
Having warm undertones means that you have golden brown skin, use earthy tones to compliment your natural glow. Choose for dark reds in your lipsticks. Get the Mediterranean look of dreams with the Giorgio Armani Ecstasy Shine Lip Cream in the shade 100-Sand for a bit of glamour!
Having neutral undertones means that any shade suits you, which leaves you a lot of freedom to choose the makeup colours you desire! We advise you to compliment your makeup to your eyes or hair for an elegant look!